Author name: Dr. Brad Johnson

by Dr. Brad Johnson Let’s be honest: most communication isn’t communication at all—it’s miscommunication. We assume people get the message because we said it out loud, typed it in bold, or repeated it in a staff meeting. But unless we take time to confirm how it lands with others, what we intended and what they […]

By Dr. Brad Johnson As an educator, school leader, and author with over 30 years of experience in transforming schools and supporting educators, I’ve seen firsthand how our education system has evolved—and how it hasn’t. I’ve taught in classrooms, led as an administrator, trained principals, and spoken to educators across the globe. One thing is

“You’re Not Just Leading a School. You’re Leading People.” You finally got the call.The offer was made.The keys were handed over. You’re not imagining it anymore — you’re leading a school now. And if you’re being honest? You’re probably feeling a little of everything: excited, nervous, proud, uncertain, maybe even overwhelmed. That’s normal. In fact,

Let’s not tiptoe around it—AI isn’t coming. It’s already here. And it’s moving faster than most schools are ready for. While some leaders are just waking up to the possibilities of generative AI, others are panicking about its potential to upend everything from lesson planning to student assessment. But as someone who’s worked in education

When we talk about classroom management, we usually focus on defiance.But there’s another force that’s just as powerful — and often even more explosive: embarrassment. And here’s the thing:Kids respond to embarrassment very differently than adults do.If we don’t understand that, we risk misreading their reactions — and doing real damage to the trust we

We’re losing too many good kids to a system that doesn’t know them. Not because they’re broken. Not because they’re lazy, defiant, or disinterested.But because the very place that’s supposed to help them grow—often feels more like a cage than a community. A cage of rigid schedules and test prep.A cage of rules without relationship.A

As educators, we all go into this profession with the same goal: to make a difference. We want to inspire, empower, and help our students reach their full potential. But what happens when the classroom environment makes that feel impossible? Classroom management is the #1 challenge faced by teachers—and it’s no wonder. When your classroom

As leaders, one of our most powerful tools is the ability to engage in aspirational conversations with our teams. These aren’t just performance reviews or feedback sessions. They are opportunities to connect with staff on a deeper level—recognizing them not just as employees, but as people with unique strengths, challenges, and aspirations. When we value

As I squeezed in one last workout before heading to Dubai to speak on a topic close to my heart—helping all students find their brilliance—a familiar beat started playing in the gym: Pink Floyd’s Another Brick in the Wall. I’ve heard it countless times before, but today, the lyrics hit differently. The song’s message about